Mobile Loyalty campaigns and programs for brands, IP owners and Media groups include a full portfolio of turnkey solutions to engage with customers and audiences via their most preefered channel: Their mobile phone.
By engaging with existing or potential customers via their mobile phones, the media groups, brands and IP owners who partner with Zed enable a highly contextual and personalized dialog that drives increased retention and ultimately measurable, increased sales revenues.
Zed mobile loyalty solutions for Media, brands and IP owners offer a wide spectrum of conceptual and technical solutions that allow customer interaction in the most direct manner possible.
Examples:
Through sweepstakes, quizzes and contests Media, brands and IP owners drive interest and buzz about their products and services and offer attractive prizes, while at the same time collecting valuable mobile leads for subsequent permission based campaigns.
Through M-Couponing solutions, consumer brands and retailers offer targeted, contextual offers and deals to their customers based on preferences and prior purchases.
Small and large retailers alike produce opt-in data bases for permission based and contextual campaigns.
Through voting, polling and microblogging solutions, media groups engage with audiences and enhance the viewers and fans experience of high profile programs, shows and series.
Through downloaded applications Ip owners and brands enabled games, challenges and generate news, thus creating a strong awareness and incentivizing evangelists through a meaningful, valuable and entertaining user experience around the purchasing processes.
